Dura Plus Smart Primer

Jewell Dura Lite Smart Primer is a high-quality, water-based acrylic primer designed to provide excellent surface sealing and strong adhesion for interior and exterior walls.

Powered by ValueBond™ Sealing Technology, it creates a smooth and uniform base that improves topcoat coverage, enhances the final finish and increases paint durability.

Its advanced formulation promotes even absorption, reduces surface porosity and delivers a brighter, longer-lasting paint finish.

Dura Lite Smart Primer is positioned as:

A durable and economical wall primer

A value-optimized basecoat

Suitable for both interior and exterior walls

Designed to increase topcoat coverage

A smooth-surface primer with good sealing power

A primer that improves adhesion and topcoat durability

Optimised for performance and affordability

Suitable for new construction and repainting

Increase Topcoat Coverage

Lite on Pocket

Quick Dry

Durable + Economical

Interior and Exterior Use

Green Pro Certified

New Value-Optimised Formula

Optimised for Performance and Affordability

The label lists the following advantages:

Green Pro Certified

Superior Whiteness

Smooth Surface Primer

Good Adhesion

Good Sealing Power

Anti-Chalking Protection

Enhanced Topcoat Durability

Interior and Exterior Use

Smooth Matt Finish

Jewell Dura Lite Smart Primer is a durable, economical and value-optimized water-based acrylic wall primer formulated for interior and exterior applications. Powered by ValueBond™ Sealing Technology, it provides strong adhesion, good sealing power and a smooth, uniform base for subsequent topcoats.

The primer helps reduce surface porosity, promotes even paint absorption, increases topcoat coverage and improves the brightness, finish and durability of the final paint system. It is suitable for interior walls and ceilings, exterior masonry, newly plastered walls and previously painted surfaces. It offers a label-declared coverage of 90–100 sq. ft. per litre for two coats on a properly prepared surface.

The primer is recommended for:

Interior walls and ceilings

Exterior masonry surfaces

Newly plastered walls

Repainting previously painted surfaces

The primer is designed to:

Seal porous masonry surfaces

Minimize surface porosity

Promote uniform paint absorption

Improve adhesion between the wall and topcoat

Increase topcoat coverage

Improve the appearance of the final finish

Enhance topcoat durability

Protect against surface chalking

Provide a smoother and more uniform base

Deliver a brighter and longer-lasting paint finish

Green Pro Certified

Low VOC

Lead content does not exceed 90 parts per million

1 litre

4 litres

10 litres

20 litres